Here's the thing about sales: it's already a game.
The scoreboard is right there—revenue, calls made, deals closed. You're already keeping score. You're already competing.
So why pretend its serious business?
The salesperson who turns every cold call into a personal challenge ("Can I get them to laugh in the first 30 seconds?") isn't just having more fun. They're getting better results.
The rep who gamifies their pipeline—10 points for a demo scheduled, 25 for a proposal sent, 100 for a signature—isn't being childish. They're being smart.
Games have rules. Games have levels. Games give you immediate feedback.
Your CRM is just a really boring video game with terrible graphics.
But here's what most people miss: the best games get harder as you level up. The challenges scale. What used to feel impossible becomes routine, and then you need a new mountain to climb.
If closing a $10K deal was hard last month and feels easy today, you're not winning anymore. You're just going through the motions.
The game isn't about comfort. It's about the edge of your abilities, where growth lives.
So, make it a game. Give yourself points. Set ridiculous challenges. Celebrate the small wins and the spectacular failures equally.
Because the alternative—treating sales like drudgery—is the only way to guarantee you'll lose.
