The owners doing everything right — building great teams, running hard, serving good customers — getting crushed at exit. Not because their busin.
Why your energy allocation matters more than your work ethic You end your day exhausted. Your mind is fried. Your body is drained. You collapse i.
Here's what nobody tells you: The owners who sleep well after selling didn't sell to the highest bidder. They sold to the right buyer. They found.
Most owners think about exits wrong. They think about money. Multiples. Deal structure. Tax implications. All important. All secondary. The prima.
Choose your metrics carefully. They're choosing your culture. Revenue per rep: Yesterday's thinking. Retention per relationship: Tomorrow's advan.
When They Start Calling You We've got it backwards. We measure calls made, emails sent, meetings booked. We track our output like assembly line w.
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